První ročník New Media Inspiration, potvrdil že sociální média jsou v Čechách horkým tématem. Počet registrovaných účastníků přesáhl tři stovky a program konference, který by si možná zasloužil i více než jen jeden den, kombinoval akademicky pojatá témata spolu s praktickými poznatky profesionálů.

Find the bridge between a competitive intelligence (CI) and a neuromarketing. It is really interesting to watch how neuroscience can impress the battle between companies. Just try to catch much more customers, or make better campaigns, or just do the primary research with the big advantage. Do not forget – the neuromarketing should be a part of your company strategy. We asked Martin de Munnik, the founder of Neurensics - the first European neuroeconomic agency about his vision of connecting neuromarketing and CI

I am always surprised what a small number of SMEs do not use Twitter for their developement. It is so easy, so fast and efficient. And how do you prosper from this information? Can you already see your competitive advantage? Just start publish your company's life on Twitter today.

Společnost Compete, Inc. si dala a práci a sestavila skvělý list devětatřiceti návodů, myšlenek a konceptů vždy maximálně ve 140 znacích určených pro sociální platformu Twitter. Ať už plánujete do ní plánujete vstoupit coby firma a propagovat zde svoje produkty a služby, měli byste se držet určitých pravidel. Tato prezentace vám pomůže pochopit, v čem můžete být na Twitteru lepší než vaše konkurence. A vlastně začněte třebahned.

Před několika měsíci se hovořilo o nástupu velkého konkurenta pro Facebook. Google+ procházel testováním v “úzkém” okruhu lidí (v řádech milionů), aby v září veplul do nebezpečných vod totální konkurence, která mezi sociálními sítěmi panuje. Po několika týdnech ostrého provozu se ukazuje, že jméno Google někdy jednoduše nestačí.

If you want to become familiar with issues of cultural intelligence a little more broadly, or perhaps if you need information about the target location, we have prepared a list of resources that will help you to understand your next business partner. The list includes not only Web resources, but also couple of books.

In business you may face many situations that appear without any order. But for many of them  you can prepare in advance. One of them is the cultural diversity in business negotiations. If we know, what we need to know about our counterpart from the other part of the world  - we say that we are cultural intelligent. What is the basic model of the cultural intelligence, the sub-category of the competitive intelligence?

This piece is dedicated mainly for the international traders. Today is very easy to close business agreements and contracts on-line. You can trade practically with everything you can imagine. But there is a big danger behind. Scammers. On B2B sites, on-line exchanges or just on small webmarkets - they are just everywhere. How to recognize them? How to avoid to be victim of a financial crime? This is very difficult part of your on-line trading. But if you keep basics rules, you can eliminate the risk of fraud.

Well, lets look today at the competitive intelligence tools in Google Chrome. I did the research on the different keywords (competitive intelligence - no results) and found some very interesting apps and extensions. So here comes the list.